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Startup marketing for noobs, by noobs – our most valuable lessons
Product + hedgehog cartoons = IPO?
 • 
Andy Vandervell
 and 
Charles Cook
1
New
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Community
How we work asynchronously
Our secret to shipping lots while working remotely
 • 
Ian Vanagas
2
How to design your company for speed
It's a hell of a lot easier to just be first
 • 
James Hawkins
Measuring product-market fit is more than vibes
A step-by-step guide to measuring product-market fit
 • 
Andy Vandervell
1
How to uncover your users' real problems
Asking questions and doing discovery like Amazon, Stripe, and Y Combinator
 • 
Ian Vanagas
1
Everything we've learned about hiring for startups (so far)
How to hire level raisers
 • 
Andy Vandervell
4
10 things we've learned about A/B testing for startups
#1 Failure is inevitable. Embrace it.
 • 
Ian Vanagas
When, why, and how GitHub and GitLab use feature flags
Features are 🍕 Feature flags are the 🍕 📦
 • 
Ian Vanagas
Why we sell features, not benefits
Marketing lore tells you to focus on the why, not the what. It's wrong.
 • 
James Hawkins
What motivates me as a CEO of a startup
Money, fame, pride... hedgehogs?
 • 
James Hawkins
2
Product for Engineers
Product for Engineers
Helping engineers and founders flex their product muscles
Recommendations
Engineer’s Codex
Engineer’s Codex
Leonardo Creed

Product for Engineers

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